Advertising Information
You can download a PDF of our Media Kit showing diagrams and pricing of the ad spots. To download a free copy of Adobe Acrobat Reader, click here.
Rates
| 12x | 6-11x | 3-5x | Open | |
| Full Page | $215 | $240 | $255 | $280 |
| Half Page* | $135 | $145 | $160 | $175 |
| Quarter Page* | $ 90 | $105 | $120 | $135 |
* Half and quarter page ads may be formatted in a vertical or horizontal design.
Cover rates - based on availability
| 12x | 6-11x | |
| Inside Front/Inside Back | $295 | $325 |
| Back Cover | $385 | $425 |
Guaranteed Position: Special page position guaranteed at 20% premium of earned rate.
Display Ad Sizes
Issuance and Closing: Published monthly. Forms close 10th of the preceding month.
Only these dimensions accepted. Ads not adhering to these sizes will be altered or returned at the publisher's discretion.
All advertisements must be black and white.
Trim size: 4 1/2" (4.5") x 6"
Full page: 3 3/4" (3.75") x 5 3/4" (5.25")
Half page horizontal: 3 3/4" (3.75") x 2 1/2" (2.5")
Half page vertical: 1 3/4" (1.75") x 5 1/4" (5.25")
Quarter page horizontal: 3 3/4" (3.75") x 1 1/2" (1.5")
Quarter page vertical: 1 3/4" (1.75") x 2 1/2" (2.5")
Ad Creative Information
All advertising copy subject to publisher's approval.
For advertisers that contract a 12-time advertising program - space rates include production costs for one ad designed to run the entire contract duration (excludes artwork, photography and special effects).
Ad creative for less than 12-time advertisers will be fee based, depending on the size of the ad and the frequency of insertions.
Ad creative requests must be submitted at least 14 days before publication deadline.
Duplication of files for other publications will be invoiced at $50.00 each.
Special advertising rates for notification advertisements placed by recognized Not-For-Profit and Service Organization.
Ads must be in electronic pre-press format as specified by Chesapeake Times.
Ad Closing Date
Distribution date is the fourth Monday of the preceding month.
Ad closing is the 10th of the month preceding publication.
Mechanical Information
All advertisements must be in electronic PDF format ready for placement in a digital pre-press page makeup program. Minimum charge for correcting submitted electronic ads will be $20.00 per quarter hour.
Material Submission
When submitting electronic ads, graphics or images please use the following guidelines:
Via email - attachment if under 5 MB to:
production@chesapeaketimes.net
Via disk - mail to:
Chesapeake Times
Attn: Production Department
345 High Street
Chestertown, MD 21620
Printing Specifications:
We accept: 100 or 250 MB Zip disk, CD-R or CD-RW (Chesapeake Times is unable to return submitted material).
Sheet Fed Offset. Saddle Stitch Binding.
All submitted materials should be digital format, 300 dpi resolution (150-line screen) minimum. All embedded graphics need to be 300 dpi resolution (150 line screen) or higher.
Ad materials: PDF (preferred). Will accept jPg or tiF format. If compressed, must be self-extracting.
All ads must be submitted in 100% black format. Graphics and fonts should be embedded in all file formats, not linked.
If via email, send as an attachment to the email message.
All submitted ads are preflighted before use.
Please note: regardless of the claims of hardware and software manufacturers, all systems and/or platforms are not compatible. Please call 410.810.1525 with questions in relation to these guidelines.
Contract Regulations
1. The advertiser will be invoiced at the rate featured on the contract. The contract year begins on the month in which the first advertising appears and ends on the 12th month. At the end of the contract year, the advertiser will ultimately be billed in accordance with the frequency and size they have fulfilled.
2. If a contract is not signed, the advertiser will be billed at the 1-time rate according to the size of the advertisement. The beginning of the year for noncontract advertisers will be established and recorded by the first insertion ordered.
3. The advertiser may switch sizes within the above framework and still be allowed the frequency rate without running in the required number of issues.
4. Advertisers who run a total of 6 or 12 advertisements can earn the corresponding rate without running in the required number of issues.
5. All advertising is subject to publisher's approval and agreements by the advertiser to indemnify and protect the publisher from loss or expense on claims or suits based upon the subject matter of such advertisements.
Commission and Discounts
Terms Net 30 days.
Non-Commissionable.
No cash discount.
We accept a Bank Check, Visa, MasterCard, or AE.
Ad deadline for prepared ads is the 10th of the preceding month. Copy specs -
300 dpi PDF.
Column inch space 1 3/4" (1.75" or 10.5 picas) wide, two columns per page.
Bills rendered same day as publication distribution. Terms Net 15 days. Accounts not paid within these terms are subject to a late payment finance charge computes at 1.5% per month (18% annual percentage rate) on any balance outstanding 30 days after billing date).
with over 130 years
of experience.